#TheDayWithTrae - Trae Holiday welcomed TV Bobby, the visionary behind Lunar Park Shoes, to "The Day with Trae" to discuss his unique venture into the footwear industry. Bobby, a lifelong shoe enthusiast who custom-designed shoes as a child, was driven by a desire for greater representation. He noted that while other cultures received specific shoe designs from major brands, Black people did not get the same representation. This pattern motivated him to create Lunar Park, aiming to amplify these narratives through footwear.

Bobby detailed the significant challenges of entering the shoe industry, including high material costs and the substantial minimum order quantities required for original designs. He revealed that launching Lunar Park's first shoe, the Black History One, necessitated an investment of over $10,000, a hurdle that often excludes independent creators. Despite these financial barriers, he persevered, finding a manufacturer capable of meeting his high standards. 

Lunar Park is preparing for a limited-edition drop themed after the movie “Sinners,” inspired by Black horror cinema, with a pre-order period from October 20 to October 31. This release will feature an expanded size range (4.5 to 12) to accommodate more customers. All his designs exemplify Lunar Park's commitment to storytelling, with each shoe, "from the bottom to the top," narrating a distinct Black American experience. 

Follow @lunarparkus on social media and visit shoplunarpark.com to support the brand.

#TDWT #WWConverge #BlackMediaMatters #LunarPark #Sinners #BlackHistoryOne #TVBobby