Mattice Beauty Supply: A Story of Unyielding Resilience in Tacoma

#BlackMediaMatters - More than just a beauty supply store, Mattice Beauty Supply stands as the unyielding heart of Tacoma, a true testament to resilience and community spirit. Owned and founded by the indomitable Mattice Hoyt, her journey began with profound personal challenges, including a cancer diagnosis and a humiliating experience at a beauty supply store. This pivotal moment ignited her resolve to create a different kind of space – one where everyone, especially Black women, felt truly seen, supported, and at home.


Mattice’s path has been marked by extraordinary determination. From facing industry barriers and a pandemic-induced closure to overcoming leg amputations, she has continuously defied expectations. What truly sets Mattice Beauty Supply apart is its role as a genuine community hub, featuring a dedicated "multi-use room" that hosts everything from sewing classes to homebuyer workshops, creating a vital gathering place for the community.


Her story is one of inspiring perseverance, fueled by the reciprocal love and care of her community. Mattice Hoyt has not only built a thriving business but has also cultivated a profound sense of belonging and empowerment, making Mattice Beauty Supply a beloved pillar and an enduring symbol of strength in Tacoma.

Mattice Beauty Supply
3906 S 12th St, Tacoma, WA 98405
(253) 327-1147

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