Last night on The Pop-Up!, host The Big O was joined by Seattle-based creative executive Curtis "Cuddy" Delgardo II and recording artist Mafi D for a look into the Pacific Northwest music scene. They recapped their recent trip to New York City, explored the inspiration behind Mafi D’s “On The Radar” verse, and discussed Cuddy's work with the Cuddy Management Group to elevate local talent on a national stage.

From defining the Seattle hip-hop sound to looking ahead at their upcoming industry plans, this episode is a must-watch for anyone passionate about PNW culture and community impact.